"We love fashion, but it's going so fast. We wanted to say 'No' this season," said Viktor Horsting and Rolf Snoeren to a group of devoted fans and curious reporters eager to parse the meaning of a somewhat difficult Fall show that began with a precise gray trench, the word "No" popping out from its chest in 3-D, and ended with a strapless black tulle dress gathered below the knee and embroidered with the phrase "Dream on." So cute! The collection was a highlight of Paris Fashion Week.

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